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YOUR MI INDUSTRY MARKETING CONSULTANT

 SERVICES     ABOUT PETER

ABOUT

Peter Murray is an MI (Musical Instruments) industry marketing consultant based in Toronto, Canada. He’s worked in the industry for almost 20 years, playing a key role in the growth and international success of the Markbass, Supro, Xvive and Pigtronix brands.

His almost 40-year career as a professional bassist, singer and songwriter, combined with 30 years of experience as a university educated writer and editor, make him perfectly qualified to communicate with musicians.

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        SERVICES

TESTIMONIALS

PRODUCTIVE AND SATISFYING

“Peter Murray played a critical role in the growth and success of the Supro amplifier revival from 2014 until the acquisition of the brand by D’Angelico in 2020. As head of artist relations and director of social media, Peter’s interpersonal skills, editorial acumen, and long-term perspective on the ever-changing currents within the MI Industry were instrumental to the positioning of the Supro and Pigtronix brands for the type of rapid growth that could lead to an acquisition. His meticulous attention to detail, consistent reporting and determined commitment during those years of rapid growth were invaluable. Working with Peter Murray was among the most productive and satisfying professional relationships of my entire career.”

David Koltai

Chief Technology Officer

Bond Audio (Supro / D'Angelico / Pigtronix)

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HOW CAN PETER HELP?

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