DISTRIBUTOR RELATIONS

During his eight-year experience working with Italian bass amp brand Markbass, Peter supported the marketing work of a large network of international distributors. He made sure they always had the information and assets needed to promote the products—in a way that adapted the brand’s vision and philosophy perfectly to their local market. He also traveled to Japan, Norway, UK, Sweden, USA, China, and beyond—training distributors, dealers, sales teams and end-users.

Peter’s friendly, confident demeanor and top-level communication skills make him perfectly suited to the role of international brand ambassador. He even speaks fluent French and German, and some Italian!

Your brand message needs to be consistent worldwide, but the delivery often needs to be fine-tuned in order to be effective in international markets. Peter’s product knowledge, his marketing and artist relations experience, and his cultural sensitivity, make him the perfect bridge between your brand and your global distribution partners.

Peter has an extensive network of international contacts in the MI distribution community. Reach out for a consultation to discover how he can help sell your products around the world!

GET THE MOST OUT OF YOUR DISTRIBUTORS' MARKETING POWER

ROCK-SOLID ADVICE

"I have had the good fortune to know Peter Murray for over 25 years, and during that span of time we actually worked together when he was employed by Parsek (Markbass Italy) and I was general manager of Erikson Music, the Canadian Markbass distributor. But we have been friends throughout. Peter has the unique combination of great ears, eyes and hands and with his extensive experience in the music industry that includes marketing, product design and international distribution, he will prove invaluable to anyone seeking an unbiased and educated opinion and rock-solid advice."

Peter Patrick

retired General Manager

Erikson Music Canada

OUTSTANDING PROFESSIONALISM

"I’ve worked side-by-side with Peter, promoting the sales and marketing for Markbass/Markaudio/DV Mark brands in the French and Spanish markets. Peter always performed with outstanding professionalism, providing all the possible and sometimes even some ‘impossible’ resources to support our local marketing activities. His deep knowledge of the products, natural understanding of the musician’s needs, together with his confident and charming approach to players, press people, opinion leaders and media in general, have been key factors for the creation and development of the Markbass/DV Mark artist relations network, one of the most respected and effective in the MI business worldwide."

Ignazio Vagnone

MI Business Development Consultant – Jensen, PreSonus

Formerly Audio & Keyboards Brand Manager at Mogar Music, Spain

EASY TO DEAL WITH

"Peter has always been very professional in his knowledge of the products we distribute as well as the competitors’ products. He is well-versed on the industry as a whole and keeps up-to-date with constant changes. I have always found Peter to be very easy to deal with and evenly tempered in what can be a challenging industry."

Carole Johnston

Managing Director

CMC Music Pty Ltd, Australia

HE UNDERSTANDS HOW THE BUSINESS WORKS

"I have known and collaborated with Peter through my years as Vice President at Jam Industries. Not only is Peter an accomplished musician and songwriter, but as an industry consultant, marketer, artist relations professional and international influencer, he understands how the business works. Whatever the challenge, he always rose to the occasion with the talent, knowledge, professionalism and dedication needed to succeed. I would not hesitate to recommend him for any music industry project he might choose to undertake. Not to mention—he's one of the nicest guys in the business you'll ever get to work with."

David McAllister

President, DMAK

Previously VP of B&J Music, Erikson Music

POSITIVE AND ALWAYS HELPFUL

"Peter is a very dedicated person. Positive and always helpful. Not only a good musician/marketing/product guy, but also has a very good social talent that few people have."

Hans-Erik Beck

Owner

ILT Scandinavia, Norway

FROM THE GROUND UP

"As MD of JHS I have worked with Peter on several brands including Supro, Pigtronix and Xvive. Peter helped to launch these brands from the ground up—putting them into the hands of pro musicians, influencers and reviewers. Establishing them as internationally recognized brands which are sold to consumers and used by musicians around the world."

PAUL SMITH

Managing Director

John Hornby Skewes & Co. Ltd., UK

SECOND TO NONE

"Peter is a true professional. As a distributor of Markbass/DV Mark/Markaudio, I worked with him for many years. His product knowledge and accessibility are second to none. He was always willing to share ideas and to go the extra mile in helping us and our endorsers, and in promoting the profile of the brands in the most positive way."

Paolo Burocchi

Managing Director

Proel International Ltd, UK