“We worked with Peter on developing the Xvive site. He developed compelling content and managed the project smoothly. His clear brand direction and marketing focus were key to the development of an effective and attractive website.”
WEBSITE PLANNING
Peter's MI career started in 2004 when, as a new endorser of Markbass amplifiers, he visited the company's website. He felt the copy on the site didn't do justice to the high quality of the brand's innovative products, so he offered to help. Subsequently he was asked to rewrite the Markbass product catalog. As he reworked the copy, he also came up with a new slogan: “Bass at its Best”. Peter went on to work with Markbass for eight years—and during that time, among many other roles, he managed the website content.
Between 2013 and late 2019, Peter ran the Pigtronix and Supro websites. Shortly thereafter in 2021, he managed the creation of a new website for Xvive; including the aquisition of the xvive.com domain, rebranding from Xvive Audio to Xvive, planning and directing the creation of video and photo content, strategizing the site structure, writing all copy on the site, and working with designers and web developers at Amplify 11 in Florida to settle all the visual and technical details.
Whether you're in need of an entire website, looking to rebrand, or simply need someone to manage copy and content for your site, Peter can help!
SCHEDULE A FREE 30-MINUTE CONSULTATION WITH PETER
CLEAR BRAND DIRECTION
TracY Hoeft
Founder/President, Amplify 11